Interview

An objective Japan

ES ORCHESTRES / Sadaharu Hoshino, Designer

ES ORCHESTRES — a brand that chose Paris as the field for its creative works. Designer Sadaharu Hoshino says, ‘Paris was the last where I finished my study. The materials, boutiques and press that I like are all in France.’ This is his objective viewpoint from being overseas. How does he see Japan? We asked him about his view on materials made in Japan.

What is your impression of Japanese made textiles, judging from where you are overseas?
As I basically search for materials at the Première Vision, I don’t actually get much chance to come in contact with materials made in Japan. But when I do I am particularly attracted not to the quality but the originality of Japanese materials. Not only that, there are a great many numbers of materials with balanced pricing in relation to their quality. In addition, like the denim, there are also materials that reminds you of Japan’s superiority in textiles. That goes the same with jerseys with a great touch. Processed materials have originality, and somesynthetics are so nice that they even make you doubt and say, ‘Is that really polyester?’ The latest development in textile and the simple old-fashion warm touch is coexistent though it is polarized.I think that is what makes it Japanese.

Tell us about the significance of being based overseas.
As a brand we wish to build a production system to create top quality goods without wastingtime and effort. We want to have expert create apparels where materials are most ‘delicious’, soto speak, thus ensuring the quality of the materials and the most fitting wear possible. Returning to Japan was never an option from the start. I aim to improve my expertise in apparels, and together with specialists in charge of leather, denim and knit wear I hope to create a team much like an orchestra the specializes in creating new things.